Marketing Manager
Role
Summary:
Universal Brand Development drives expansion of the company's intellectual properties, franchises, characters and stories through innovative products, games and digital content, and experiences globally.
The Marketing Manager works in partnership with the Marketing Director to oversee marketing responsibilities for Jurassic World and the DreamWorks portfolio, including licensee management, sales materials development, campaign management, and serving as a cross functional liaison.
Essential
Responsibilities:
In partnership with Director, manager oversees activation of consumer and trade marketing campaigns to drive growth for consumer products, games/digital, and live entertainment businesses. Manager will execute marketing programs with a focus on brand integrity and awareness while driving product sales
Develops creative briefs and RFPs for internal creative teams and/or external agencies to support marketing initiatives for franchise/property and serves as day-to-day contact on execution of programs
Guides development and manages approvals of global marketing programs with consumer products, games and digital, and live entertainment licensees
Serves as point person on approvals both internally (marketing execs, brand managers, legal, international) and externally (retailers, licensees, agencies). Manages feedback through our online submissions/approvals system
Prepares sales materials including presentations, sell sheets, and sizzle reels to be used for meetings, tradeshows, and other events for respective properties. Prepares materials for distribution to the global team
Presents brand perspective at licensee presentations, retail roadshows, and other partner presentations as required
Partners with cross divisional teams to maximize cross promotional programs both internally and with external partners and licensees
Manages Halo program marketing and event activations on assigned properties
Oversees execution and approvals of retail programs in APAC and LATAM on assigned properties
Cultivates relationships and extensively communicates with category management, franchise, retail, events, international, and publicity teams
Assists with special projects such as partner events, brand summits, tradeshows, etc. as required
Manages marketing activation budgets4
years of brand management, account management or entertainment marketing experience at a studio, advertising agency or large brand, juggling many projects simultaneously
Bachelors degree strongly preferred
Technical skills: Proficiency for Microsoft Suite portfolio and strong Mac skills including Keynote. Must have expertise in building presentations.
Demonstrated project management and problem-solving skills
Excellent written and oral communication skills
Strong organizational skills and strict attention to detail
Eligibility Requirements:
Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered
Must have unrestricted work authorization to work in the United States
Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program
Must be willing to work in Universal City, CA
Must be willing to travel domestically and internationally
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
Summary:
Universal Brand Development drives expansion of the company's intellectual properties, franchises, characters and stories through innovative products, games and digital content, and experiences globally.
The Marketing Manager works in partnership with the Marketing Director to oversee marketing responsibilities for Jurassic World and the DreamWorks portfolio, including licensee management, sales materials development, campaign management, and serving as a cross functional liaison.
Essential
Responsibilities:
In partnership with Director, manager oversees activation of consumer and trade marketing campaigns to drive growth for consumer products, games/digital, and live entertainment businesses. Manager will execute marketing programs with a focus on brand integrity and awareness while driving product sales
Develops creative briefs and RFPs for internal creative teams and/or external agencies to support marketing initiatives for franchise/property and serves as day-to-day contact on execution of programs
Guides development and manages approvals of global marketing programs with consumer products, games and digital, and live entertainment licensees
Serves as point person on approvals both internally (marketing execs, brand managers, legal, international) and externally (retailers, licensees, agencies). Manages feedback through our online submissions/approvals system
Prepares sales materials including presentations, sell sheets, and sizzle reels to be used for meetings, tradeshows, and other events for respective properties. Prepares materials for distribution to the global team
Presents brand perspective at licensee presentations, retail roadshows, and other partner presentations as required
Partners with cross divisional teams to maximize cross promotional programs both internally and with external partners and licensees
Manages Halo program marketing and event activations on assigned properties
Oversees execution and approvals of retail programs in APAC and LATAM on assigned properties
Cultivates relationships and extensively communicates with category management, franchise, retail, events, international, and publicity teams
Assists with special projects such as partner events, brand summits, tradeshows, etc. as required
Manages marketing activation budgets4
years of brand management, account management or entertainment marketing experience at a studio, advertising agency or large brand, juggling many projects simultaneously
Bachelors degree strongly preferred
Technical skills: Proficiency for Microsoft Suite portfolio and strong Mac skills including Keynote. Must have expertise in building presentations.
Demonstrated project management and problem-solving skills
Excellent written and oral communication skills
Strong organizational skills and strict attention to detail
Eligibility Requirements:
Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered
Must have unrestricted work authorization to work in the United States
Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program
Must be willing to work in Universal City, CA
Must be willing to travel domestically and internationally
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
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